October 2012
Average new members in October
What this chart shows
The industry continues to rebound as gyms across the country sell more memberships.
Month on month growth since Oct 2011
What this chart shows
This chart shows a month by month comparison of average membership sales over the last twelve months. The light blue line shows a smoothed five month average showing whether membership sales are increasing or decreasing.
Average member attendance
Average member purchases
What to expect in October
November starts to see a slowdown so now might be a good time to review your membership options and make any changes.
How these stats are collated
These monthly statistics are generated using an anonymous set of 40 gyms throughout the UK chosen at random. Each month the same gyms are used to keep the results consistent and accurate. to meet print and publication deadlines months are calculated as the 16th of the previous month to the 15th of the current month.